How to choose your lingerie website.
Now you have decided you need a special piece of lingerie for that someone special, now how do you choose a reputable lingerie website? We have put a list of items together that will help you with your store of choice.
- Lowest price guarantee or will match any price, and take an additional 10% off. I find this as just a cheap advertising method. Lets face it, if I decide to sell a piece of lingerie at my cost why would someone offer to sell it to you at a 10% loss?
- We have noticed a growing trend of lingerie websites that offer no encryption on their websites. Why would you risk your personal information without this protection? This service costs money and the business is be verified by the issuing site security company is the reason most website operators skip this important part.
- Sites that offer free shipping on all orders could also be a red flag. For example if you buy an item that cost $4.95, by the time shipping and product costs are factored you would lose money on that order. Most companies are online to make money, not give products away, and lose money! Lingerie sites that offer free shipping on orders over a given dollar value allows them some flexibility recover the actual shipping costs.
- Do we ever sell an item at cost? Yes, but these are selected items that are deep within our lingerie website. We do that to track effectiveness of our marketing. There is a big difference in selling one or two items at cost verses someone advertising lowest price for the whole website.
- All legitimate lingerie retailers will have a contact phone number and at least a PO Box for normal mail. Stay away from those who do not have this information listed.
- Return policies is another area to review before ordering any product online. Those who offer an extremely long return policies I would be leery of conducting business with them. Remember, no one will accept any piece of lingerie, costume or leather that has been worn and has the tags removed. Items such as thongs, panties and items that come in direct contact with private areas cannot be returned per state and federal laws.
Keep in mind the above items when searching for your lingerie website of choice. If a site is selling lingerie at prices that seem to good to be true, then they probably are! It cost money to run a website and they require a business license, taxes, inventory, payment gateways, credit card processing, hosting, and people just like a retail brick and mortar store. These costs are often a small percentage of the cost your lingerie purchase. Enjoy your lingerie shopping!!
